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Master's degree in Business Management and in the Management of Touristic Institutions

Study Programme

Course 2021-22



Code

Subject Group

Group Responsible Lecturer

Course
Unit

Type

Duration

ECTS

First Semester: Common Subjects to the Professional and Research Itineraries

208201001

TOURISM ECONOMY
Language: Castellano

Vázquez Méndez, María Del Mar G1

B

C1

4

208201001

TOURISM ECONOMY
Language: Castellano

Vázquez Méndez, María Del Mar G1

ES

B

C1

4

208201002

POSITIONING OF PRODUCTS AND TOURIST DESTINATIONS
Language: Castellano

Artal Tur, Andrés G1

B

C1

4

208201002

POSITIONING OF PRODUCTS AND TOURIST DESTINATIONS
Language: Castellano

Artal Tur, Andrés G1

ES

B

C1

4

208201003

ENGLISH FOR TOURISM: INTERMEDIATE AND ADVANCED
Language: English

Rea Rizzo, María Del Camino G1

B

C1

4

208201003

ENGLISH FOR TOURISM: INTERMEDIATE AND ADVANCED
Language: English

Rea Rizzo, María Del Camino G1

EN

B

C1

4

208201004

COMPUTER TOOLS FOR MANAGEMENT DECISIONS IN EIT
Language: Castellano

B

C1

4

208201004

COMPUTER TOOLS FOR MANAGEMENT DECISIONS IN EIT
Language: Castellano

ES

B

C1

4

208201005

STRATEGIC MANEGEMENT OF EIT
Language: Castellano

Cegarra Navarro, Juan Gabriel G1

B

C1

4

208201005

STRATEGIC MANEGEMENT OF EIT
Language: Castellano

Cegarra Navarro, Juan Gabriel G1

ES

B

C1

4

208201006

STRATEGIC MANEGEMENT ACCOUNTING AND THE EIT
Language: Castellano

Gomariz Mercader, Eugenio Blas G1

B

C1

4

208201006

STRATEGIC MANEGEMENT ACCOUNTING AND THE EIT
Language: Castellano

Gomariz Mercader, Eugenio Blas G1

ES

B

C1

4

208201007

MARKETING SERVICES FOR EIT
Language: Castellano

Martínez Caro, Laura G1

B

C1

4

208201007

MARKETING SERVICES FOR EIT
Language: Castellano

Martínez Caro, Laura G1

ES

B

C1

4

Second Semester: Specific Subjects of the Professional Itinerary

208201008

HARVESTING AND CUSTOMER LOYALTY IN THE EIT
Language: Castellano

Sánchez Casado, Noelia G1

O

C2

3

208201008

HARVESTING AND CUSTOMER LOYALTY IN THE EIT
Language: Castellano

Sánchez Casado, Noelia G1

ES

O

C2

3

208201009

HUMAN RESOURCES MANAGEMENT FOR TOURISTS ORGANIZATIONS AND INSTITUTIONS
Language: Castellano

Valverde Sánchez, María Josefa G1

N/A

O

C2

3

208201009

HUMAN RESOURCES MANAGEMENT FOR TOURISTS ORGANIZATIONS AND INSTITUTIONS
Language: Castellano

Valverde Sánchez, María Josefa G1

N/A

O

C2

3

208201011

MANEGEMENT OF HOTELS AND OTHER TOURIST ACCOMMODATION
Language: Castellano

García Sánchez, Antonio G1

O

C2

3

208201011

MANEGEMENT OF HOTELS AND OTHER TOURIST ACCOMMODATION
Language: Castellano

García Sánchez, Antonio G1

ES

O

C2

3

208201012

SUSTAINABLE ECONOMIC DEVELOPMENT AND TOURISM: ENVIORMENT AND TOURISM MANEGEMENT PATRIMONAL
Language: Castellano

Tobarra González, Miguel Ángel G1

O

C2

3

208201012

SUSTAINABLE ECONOMIC DEVELOPMENT AND TOURISM: ENVIORMENT AND TOURISM MANEGEMENT PATRIMONAL
Language: Castellano

Tobarra González, Miguel Ángel G1

ES

O

C2

3

208201013

QUALITY MANEGEMENT IN EIT
Language: Castellano

O

C2

3

208201013

QUALITY MANEGEMENT IN EIT
Language: Castellano

ES

O

C2

3

208201014

MASTER FINAL PROJECT
Language: Castellano

B

I

10

208201014

MASTER FINAL PROJECT
Language: Castellano

ES

B

I

10

208201015

OUTSIDE PRACTICES IN EIT
Language: Castellano

B

I

10

208201015

OUTSIDE PRACTICES IN EIT
Language: Castellano

ES

B

I

10

208201023

IMPLEMENTATION OF ONLINE BUSINESS AND SOCIAL NETWORKING ON MANAGING EVENTS, PRODUCTS AND TOURIST DES
Language: Castellano

Herrera Martí, Eliseo G1

O

C2

3

208201023

IMPLEMENTATION OF ONLINE BUSINESS AND SOCIAL NETWORKING ON MANAGING EVENTS, PRODUCTS AND TOURIST DES
Language: Castellano

Herrera Martí, Eliseo G1

ES

O

C2

3

Second Semester: Specific Subjects of the Research Itinerary

208201014

MASTER FINAL PROJECT
Language: Castellano

B

I

10

208201014

MASTER FINAL PROJECT
Language: Castellano

ES

B

I

10

List of Abbrevations

  • B: common compulsory subject
  • O: optional subject
  • C1: first semester subject
  • C2: second semester subject